International House of Pancakes has created a stir by saying that after being IHOP for 60 years, it is "flippin' our name to IHOb" — setting off speculation over what that mysterious b could signify.
For now, the company isn't saying. IHOP promises to reveal the meaning on June 11.
But the Internet isn't big on waiting. Hungry for answers, people responded to the cryptic tweets: Could it be breakfast? Biscuits? Brunch? The improbable bancakes? Simply, and minimally, bacon? The on-trend bitcoin?